Let’s face it. Real estate is a dog-eat-dog market; only the tough survive, making the sales with the big commissions. If you are just starting out as a Real Estate Agent or are a seasoned veteran in a slump, you may be wondering, how can you get noticed as a Real Estate Agent? There are several things that you can do to try to stand out more in your community. This article will give you five suggestions on how you can stand out in your market.
One of the best ways to stand out is to have a good but know what you’re doing attitude. You can’t be too brash or a wallflower. You have to have confidence. If you lack the confidence, then fake it. No one will want to sell or find a house through you if you don’t seem to know what you’re doing. Plaster a smile on your face and keep it on when dealing with clients.
#2: Hard Work
You have to be a hard worker to be a Real Estate Agent. There are times when you will need to put in long hours or there will be times when a client wants you to show them a home that may not be a good time for you. It’s important to work hard to keep your business so you will have to sacrifice other things to stay ahead in the game.
Whether you are just starting out or are in a sales slump, offer discounts on your services once a year. Offering a discount will net you more customers. In our economy, more and more people are researching whose fees are cheaper and often pick who has the most affordable rate. Offer a discount that will be worth someone’s while and they’ll pick you before other pricier competitors.
#4: Donate to a Local Organization
One of the best ways to spread the word is to donate to a local school or charity. For example, elementary schools generally will list you on their school flyer and/or website that they received a donation from you. This will get your name out to people in the community. You don’t have to make a large donation to get noticed. You can donate $50 dollars, supplies the organization needs, etc. You’ll be helping a good cause and getting your name out there. Helping others is a good thing to be associated with your business because some people will sign up with you because of that.
#5: Build Relationships
It’s important to build relationships with the people that hire you. Find out the extra details about them, keep in touch, and leave a small gift when their home sells or they find the house of their dreams. You want them to remember you. If they remember you, they’ll use you again and refer you to others. Make your business more personal, don’t give them a few houses to look at and then ignore them. Answer their calls right away, check in with them. Win them over with your winning personality and make them feel special.